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Ladislav Sutnar’s Visual Design in Action is one of the most groundbreaking books on modern graphic design
He was very close with Fritz Kredell
this poster brings together two great things that go great together: The posters of Alice (Koeth) and wycinanki (the Polish folk art)
but as you can see it is not in great shape
Writing beautifully is an art
Detail in Typography notgoingtotypographics Ladislav Sutnar’s Visual Design inKatherine Small Gallery was opened just so we could sell this one book. Every graphic designer, architect, and writer should know the simple typographic guidelines that Jost Hochuli lays out in these modest 64 pages. Its got all the rules and Hochuli always shows the wrong way before showing the right way because one has to know suffering in order to know pleasure. We cant adequately stress how essential, interesting, and useful this book is. You
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