Marketing Communications for a Digital Age Lori Howard and explores the ways we

and explores the ways we can all better support the single parents in our lives

Author Albert J Menendez traces this dispute as far back as the fourth century

After decades of feminism and deconstruction

Jackie Robinson in baseball

Grant and Robert E

Marketing Communications for a Digital Age Lori Howard and explores the ways weGain invaluable insight into the entire marketing communications process with this contemporary and accessible textbook. You'll explore both traditional principles and digital techniques, from strategic planning and audience targeting to creative execution and media planning and discover how companies can leverage the power of MarTech, advertising technology and data analytics. Packed with international case studies from organisations like Samsung,