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Advertising : Critical Approaches Author-Editor:Wharton ideal for preparing for clerkships/clinical

SKU: 27603613547
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Description

ideal for preparing for clerkships/clinical rotations

as well as an invaluable reference for medical students

The book offers a standard approach to history taking and physical examination

this book provides all the essential information for successful patient care

This edition is completely revised and contains up-to-date evidence on every topic

Advertising : Critical Approaches Author-Editor:Wharton ideal for preparing for clerkships/clinicalPages: 240, Specialty: Marketing, Publisher: Taylor & Francis, Publication Year: 2015, Cover: Paperback, Dimensions: 70x98x7mm Advertising: Critical Approaches explores a broad range of critical theories and perspectives to shed new light on the organisation, workings and effects of the advertising industry today. Chris Wharton presents the social, cultural and economic role of advertising across history, with chapters tracking the process of

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