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Seamless Jessica L. Hagaman to what to do whenA unique guidebook to B2B marketing and sales for practicing and aspiring managers. In Seamless Your Best Guide to a Successful B2B Marketing, Selling, and Account Management Process, the authors and 20 successful businesspeople share their practical experience and the valuable lessons they learned at the sharp end of branding, selling, and marketing. Expert opinion, academic theory, research, and practical advice are summarized with explanatory