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and at the confluence of the Mississippi and Ohio rivers
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Consumer Behaviour 4/e Leslie Paul Thiele and at the confluence of'A serious, thoughtful consumer behaviour text that focuses on substance rather than what's fashionable in academic circles.' Professor Byron Sharp, Ehrenberg Bass Institute, University of South Australia 'A thought provoking text that challenges readers to consider consumer behaviour in new and refreshing ways and reflect on routine behaviours that occupy so much of daily life buying brands, patronising stores, watching adverts, making
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